Exploring three remarkable brands that shaped my journey so far: 2) Vodafone
It all began as a customer, evolving into a deeper relationship as one of the company’s most loyal (and sometimes fanatic) employees over the years. The reasoning was quite simple. The red color, the David Beckham and F1 commercials, the speed, and the passion all embodied a very strong brand.
This post isn’t easy or straightforward for me, as I’m at a stage in my life and career where I can’t truly see or assess things 'objectively,' especially during times when change is happening with both Vodafone and myself.
You see, Vodafone is a part of my life. It’s the company where I grew up professionally, dedicating 15 years—essentially a third of my life—to this journey. It’s about all the people I’ve connected with over the years, the interactions, and the experiences that have made me a better professional from a technical standpoint and a better person overall, while giving something of myself back to this great organization.
For those new to this blog, this post stands alone but follows the structure of my TREK story, now viewed through a completely different lens.
It all began as a customer, evolving into a deeper relationship as one of the company’s most loyal (and sometimes fanatic) employees over the years. The reasoning was quite simple. The red color, the David Beckham and F1 commercials, the speed, and the passion all embodied a very strong brand.
Despite all that, having the opportunity to experience this great organization from within—seeing it from the inside out through many different lenses—my admiration goes far beyond the brand itself. It extends to three (people) aspects that have transcended over the years and continue to evolve even today.
